Educate the design professions regarding the contributions of African Americans and other designers of color;Increase the number and visibility of African American designers and other designers of color; Promote and assist the economic empowerment of African American designers and other designers of color.
Invigorate and regenerate our professions to create environments where diversity is imperative and valued; Honor and proclaim our contributions to the design professions now and throughout history so that they will no longer be hidden or ignored; Mutually aid and support each member's professional and personal growth and well-being; Reach out and serve the communities in which we live with our expertise, energy and vision.